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Growth-driven design is a website development methodology that focuses 1) on launching the critical website pages as quickly as possible, 2) publishing new pages iteratively over time, and 3) using data to fine-tune to perfection.
HOW IT WORKS
Less risk and more results in three simple steps:
Identify business goals, research buyer personas, audit your existing site and draw out a plan.
About 2 weeks
LAUNCH PAD WEBSITE
Build the absolute must-have pages for your site, like the home and about page, product/service pages, and a contact page.
About 6-8 weeks
This is the fun part, where you get to plan a potential improvement, build a test, learn what works and transfer that final knowledge to your website.
Every 2-4 weeks
WHY GROWTH-DRIVEN DESIGN IS BETTER
The differences between growth-driven design and traditional web design are clear:
TRADITIONAL WEB DESIGN
Large up-front costs
Uses up resources and time
Goals based on assumptions
Remains static for years
OUT OF SCOPE, OVER BUDGET, LATE
Costs spread over time
Launch quick and iterate
Data based decisions
AGILE, ON BUDGET, ON TIME
GROWTH-DRIVEN DESIGN: A BETTER WAY TO BUILD A WEBSITE
Here’s why Growth-Driven Design makes sense for your business:
Reduces initial spend
Requires less time and fewer resources
Eliminates the age-old "set it and forget it"
The fastest track to a new website
Provides measurable marketing performance
FALLS DIGITAL CAN GET YOU STARTED TODAY
We’re an award-winning, Cleveland-based growth-driven design agency and HubSpot Gold partner with a recognized track record of success. Ready to make the switch to growth-driven design for your next website remodel?